Ronnie Kroell: There’s a ton of heart behind that smile

I have been blessed to know Ronnie Kroell for quite a while now. I am honored to call him friend, grateful for the adventures his friendship brings me, and look forward to many more years of both! Ronnie is a model, actor, activist, artist, singer, soon to be author, and one of the best human beings I know. He founded the Friend Movement along with Laughing Eddie Lobo and through this, they have been feeding homeless people in LA, bringing people together, and promoting the importance of self love and friendship.

On my most recent trip to Los Angeles, Ronnie and I had lunch and lots of coffee with the best conversation, as usual. We started talking about things we wanted to do and how we  might be able to work together on something special. The idea of a Facebook Live show came up and I totally felt Ronnie would be perfect for that space. Shortly after, Behind the Smile Live was a reality that I feel was overdue and needed. We thought it would be really nice to chat about it and about the other things Ronnie has going on so we could share it with you all as well.

We’ve had many conversations over the years in private but I’m always proud to share the ones I can with you! So, let me introduce you to Ronnie Kroell, the man (and heart) behind the gorgeous smile:

Q: Tell me a little about the concept behind the Behind The Smile book and how that became Behind the Smile Live. I am honored to have been part of the BTS Live process but I want everyone to know how it evolved. 

Ronnie Kroell: The concept for my Behind The Smile book is simple really, it’s about authenticity.

My goal is to dive beneath the surface, eliminate the filters, destroy the masks, and achieve a deeper level of human connection with my family, friends, and fans. I plan to challenge my readers to step outside of their own comfort zones, become more vulnerable, and live their most authentic lives. To do this, I will be sharing my personal life struggles, successes, and a few lessons that I’ve learned along the way. Each chapter will discuss an important topic, but the coolest part is, readers will be able to immediately implement what they have read by way of a real-life challenge that I pose at the end of each chapter!

While I am writing the book, I thought it would be fun to get the creative juices flowing and do something special! SO, I teamed up with my friend Tommy Geraci and together we created, BTS – LIVE on Facebook. It airs every Sunday at 3PM ET / 6PM PT. We have a new guest each week, share an inspirational quote, and pose a weekly challenge to motivate and energize our audience for the week ahead.

Q: You have been on a journey to help others AND to learn more about yourself. Do those two goals ever get in each other’s way?

Ronnie Kroell: I have found that it is possible to help others while working on myself, but it is MOST important to find a healthy balance. If you give too much of yourself away, then you have nothing left and can burn out pretty easily. Practicing self-care and learning to love yourself is the key to learning how to extend that same kindness to others in our lives.

Q: Friend Movement started as an anti-bullying platform but has also evolved into so much more. Can you tell us a little about it and how it is different from other movements out there?

RK: Friend Movement believes that what you focuses on expands, thereby, if we are focused on “anti-bullying”, we are still giving bullying power. So, to counter that, we have decided to be “pro-friendship” and find ways to explore what it really means to be a friend to ourselves and others. We are in the business of preventing and healing the effects of bullying by producing fun events, edgy photo-campaigns, and inspiring diverse social media content that aims to unite us in friendship and find solutions to challenging problems.

Q: In episode one of BTS Live, you discussed how you can look at photos and know what was going on behind your smiles and which were forced. What truly makes you smile?

RK: Life is a beautiful, but often very complicated thing. It comes with complex challenges, confusing emotions, and scarce resources. Our collective society / consciousness creates and dictates how we should walk, talk, look, etc. But to me, living by those norms is SO boring. What makes me smile is when I see people breaking out of their cages, challenging the status quo, thinking outside the box, and being unapologetically themselves. It’s taken me a bit of time to become comfortable in my own skin (for numerous reasons that I will touch upon in the book), but I smile the brightest when I have no other intention than that of showing up and enjoying the ride.

Q: What’s one thing you absolutely cannot live without and one thing you wish we could all live without? 

RK: I cannot live without my friends, they are fuel and sustenance for my soul.

I wish we could all live without judgement.

Q: In episode one you also discussed the change in tone the internet can take. When social media first became big, it seemed to be nicer, more friendly. Do you think we can get that back? Go back to a global community? 

RK: The world we live in today is certainly technologically more connected than it has ever been, but yet somehow it feels we are more disconnected at times. The truth is, we are starving for real human contact and deeper connections — not the surface level interactions we have come to know. Some social media outlets have become real toxic wastelands that are breeding and perpetuating fear, anger, bullying, isolation, depression, and egocentric life-styles. I don’t think that we can go back in time, but I do think that together we can #BeTheChange on an individual level and create new healthy habits.

Q: Describe yourself using three hashtags.

RK: #KingOfHeart #Artist #Friend

Q: As long as I’ve known you, I have never heard you preach for the sake of it and I know you always walk the walk. What do you hope BTS Live will be to others and what do you hope it can be for you? 

RK: I hope that BTS Live will be a raw slice of life look into my world, my friends, and my dreams — thereby inspiring others to rise above fear, reach for their goals, and experience all the happiness and abundance they deserve in life. For me, it is another creative outlet by which to continue to challenge myself, know myself, and maybe even surprise myself from time to time.

Q: You have spoken of self love and since I know you practice what you preach, can you name three qualities you think are your strongest or that you are proud of?

RK: Loyalty



Q: Since we are also discussing themes of self reflection, can you name three qualities you think you can improve on? 

RK: Patience


Saying NO

Q: Where can everyone find you on social media and online?

Q: What’s up next for Ronnie Kroell? For Friend Movement?

RK: My three main focuses right now are painting, acting, and taking Friend Movement to the next level! You can expect to see me working consistently in mainstream film, television, putting on art gallery shows, and speaking out about the importance of friendship through various channels, including, but not limited to — The Ronnie & Eddie Show. We could not be doing this important work without the kindness, love, and support of our growing #FriendFamily and for that we are deeply grateful.

Together we are making a difference —  one friend at a time.

I really want to thank Ronnie from the bottom of my heart for his friendship, for doing this interview and for giving me the opportunity to work on Behind the Smile Live with him. Please join us every Sunday at 3pm PT/6pm ET for a thoughtful, meaningful conversation that will start off your week perfectly! Here’s a previous episode so you can see for yourself:

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48 Go Green: International Eco Film Competition

CALLING ALL FILM MAKERS: I am very excited to be able to bring you this information about  48 Go Green Film Competition.  The project began as a pilot live project in Athens, Greece in 2009, the same time as the Copenhagen conference on climate change.  It was designed to address the serious issues that face our environment via film.  48 Go Green is brought to you by Executive Producer Francesco Vitali and Producer Christos Siametis.  As many of you know, I am an avid supporter of Ian Somerhalder‘s IS_Foundation because of the work they do for our environment, so this project was something I wanted to be involved with as soon as I heard about it.

Here is the official Press Release, so that you can learn how to get involved:

48 Go Green is the Ultimate online international ecological short film festival, consuming the world in creativity for 48 hours. We are a film making competition where each team has to create a complete short film, with an ecological message in 48 hours.

Feel free to visit to learn more about the project.

48 Go Green began as a pilot live project in Athens, Greece in 2009. This was parallel with Copenhagen conference on climate change, and we immediately recognized the need to address such serious issues via film.

48 Go Green is brought to you by Executive Producer Francesco Vitali and Producer Christos Siametis.

The next 48 Go Green adventure was in 2011. It was mainly an online competition with participants from 130 cities all over the word. It included a live event component in 8 Major US cities and in collaboration with 48 Hour Film Project. We had the vision to unite every city in every country, all over the world in parallel online and live events.

330 teams transformed the Globe into a film set for a whole weekend – 48 hours!

18,000 registered members and filmmakers from 130 cities, from all around the Planet, shooting their films simultaneously! At exactly the same time, everywhere on this Earth people were shooting their short films.

From Vietnam to Paris, from Los Angeles to London, from Tel Aviv to Mongolia, from Belgrade to Benghazi, from New York to Athens, from Beijing to Rome and many other cities all over the globe, thousands of filmmakers created magic within a weekend. The climate of creativity was enormous. Visit our screening room to see 2011′s films

The teams competed and a united vision was shared, all over the world: SAVE!

The planet, the animal, water, sea, forests, earth, energy, the next generation, and a free choice to SAVE anything that the filmmakers felt deserved saving.

Last year we provided the winners the chance to truly see their films shine on an international market. The Top 5 winners screened their winning films in the Short Film Corner in collaboration with Cannes International Film Festival, while the top 16 finalists’ short films were screened at the NAB show in Las Vegas.

This year we take you UP, this year we take you to Hollywood.

The top 15 films, along with the People’s Choice film, will all be screened in Hollywood. Also at stake is thousands of dollars in prize money to the winning filmmakers. The Grand Prize offers a cash prize of $10,000 and a chance to attend the Hollywood screening. The First and Second Runners-Up will each receive $1000, and the People’s Choice awards will receive $500.

In 2012, we are turning our focus exclusively to the online portion of the festival, because we believe in the power of the virtual world to bring about progress and positive change for the rest of the planet. Our competition brings focus and attention to a diverse group of filmmakers. 48 Go Green attracts unique participants from all walks of life, from fresh beginning filmmakers who have only access to a laptop, to seasoned professionals with years of experience in the business. Such a variety of people are brought together by that shared vision of a greener world.

Anyone, anywhere on earth can enter.

All you’ll need is a camera, a can-do attitude and a spark of creativity.

Imagine showcasing your talent in a prestigious screening of your very own film in Hollywood!

A divine project has already established a reputation as a unique and inspirational opportunity for ecologically-minded film enthusiasts worldwide. What better way to explore the environmental challenges we face, than to channel that adrenaline, enthusiasm and intense creativity into powerful and thought-provoking short films?


Group A: 48 Go Green will commence on Friday, March 9, 2012 at 7 PM local time and end on Sunday, March 11, 2012 at 7:30 PM local time. All ready completed

Group B: 48 Go Green will commence on Friday, June 29, 2012 at 7 PM local time and end on Sunday, July 1, 2012 at 7:30 PM local time. Entries now open.

Group C: 48 Go Green will commence on Friday, September 28, 2012 at 7 PM local time and end on Sunday, September 30, 2012 at 7:30 PM local time.

So what are you waiting for? Assemble your creative team of camera-equipped eco-warriors and prepare to make a stand against the destruction of our planet. Create a masterpiece of a cinematic message, a 48 Go Green Short Film!

For more information, check out

I wish you all the best of luck and look forward to seeing the entries! Don’t forget to tell them that I sent you! :)