Cool Effect Partners with Zero Waste Fashion Label LIVARI for a Social Good NYFW show

I was recently invited to the LIVARI fashion show for New York Fashion Week and introduced to this innovative fashion line. LIVARI recently partnered with our friends at Cool Effect and what a perfect partnership it is! Cool Effect has always been at the forefront in the battle against climate change and LIVARI is a new zero waste, women-led, women-designed label collaboration by actress and environmentalactivist, Alysia Reiner, celebrity stylist, Claudine DeSola, and designer and Women’s March organizer, Tabitha St. Bernard-Jacobs.

It was a high-engergy, high-fashion event complete with amazing music and friendly people willing to share all the information on the important topics at hand.

Here is the official press release and some photos from the show! I encourage you to follow Cool Effect and LIVARI on social media to keep up with all they do!

Cool Effect Partners with Zero WasteFashion Label LIVARI to Achieve Net Zero Emissions

LIVARI will Retire One Tonne of Carbon with Cool Effect for Every Purchase

San Francisco, CA, August 31, 2017–Cool Effectis excited to take a step into the world of sustainable fashion and is announcing a partnership with LIVARI, a new zero waste, women-led, women-designed label collaboration by actress and environmental activist, Alysia Reiner, celebrity stylist, Claudine DeSola, and designer and Women’s March organizer, Tabitha St. Bernard-Jacobs. Cool Effect –a non-profit supporting carbon reduction projects with consistent crowdfunding across the globe –is helping the Brooklyn, New York based LIVARI achieve net zero emissions.LIVARI is already ahead of the curve for sustainability practices in the production of their line. This includes use of responsible fabrics and materials, local printing and manufacturing, and using unique techniques for minimal waste such as using excess rust to hand dye silk and cotton, and replacing silk with cupro, which is a regenerated cellulose fiber derived from cotton linter. Ethically made production efforts aside, LIVARI is committed to doing even more to offset the production of the line and has retired 25 tonnes of carbon with Cool Effect to achieve net zero greenhouse emissions.

The partnership will officially kick-off at the debut of the inaugural collection on Wednesday, September13 at New York Fashion Week as part of Kia STYLE360.“I’ve been a long time personal supporter of Cool Effect, an organization committed to science, transparency, and to the idea that anyone, anywhere can join the battle against climate change,” said Alysia Reiner. “The fashion world isn’t exactly famous for being environmentally minded, but that doesn’t mean it isn’t full of people who are ready to fight for Earth. With so many shared values and goals, Cool Effect was an easy choice for LIVARI when looking for a partner to help us take action and reach net zero emissions. ”Cool Effect currently features 11 carbon reduction projects on its platform, with efforts ranging from protecting acres of forest in Peru to installing efficient cookstovesin Uganda. LIVARI has chosen to support a biogas digester projectin Bagepalli, India which converts cow dung into clean biogas. Support of this project contributesto a reduction in carbon pollution, air pollution, and water pollution while also helping with waste management, soil fertility, and forest conservation. By reducing methane emissions, LIVARI is helping fight climate change one retired tonne of carbon at a time.“Cool Effect allows conscious consumers to take immediate action to help the planet while still living their lives: going to work, buying new clothes, blow drying their hair, etc.,” said Marisa de Belloy, CEO of Cool Effect. “We’re thrilled about the partnership with LIVARI because fashion is a part of lifeandLIVARI shows consumers that it can be done in a sustainable and conscious way.”In addition to retiring carbon tonnes to cover the initial footprint of the line, LIVARI is also enabling itscustomers to directly fund the same clean biogas project by including a tax-deductible contribution of one tonne of carbon mitigation into the purchase price of alimited edition t-shirt featuring a custom design from distinguished artist Hodaya Louis. The LIVARI runway collection will be showcased at the Caravan Stylist Studio showroom at The Gregory Hotel in New York City beginning on September 14th, and will be available for purchase online at LIVARIclothing.com. Individuals can confidently purchase items that are net negative in terms of emissions.For more information on Cool Effect and how you can support a project today, visit CoolEffect.org.About Cool Effect™ :Cool Effect is a San Francisco Bay Area 501(c)(3) non-profit that allows individuals to create a tangible impact on climate change through a digital platform, providing consistent funding to the highest-quality carbon reducing projects around the world.Cool Effect was founded on the passionate belief that individual support of projects will create a cumulative effect that will reduce and prevent carbon pollution. Like the Butterfly Effect, The Ripple Effect, and others, a single action can have global impact. The organization’s mission is to ignite planet sized change. To learn more, please visit cooleffect.org or follow Cool Effect on Facebook, Instagram and Twitter. About LIVARI: LIVARI is a zero waste womenswear label made ethically in New York. LIVARI disrupts industry norms with a community approach to design coupled with innovative shopping experiences that speak to the need for multi-functional clothing. The LIVARI woman is a consummate lover of thoughtful design.

Media Contact Demonstrate PR

Victoria Rainone 415.400.4214

CoolEffect@demonstratepr.com

 

Apple announces Macbook Air refresh with Intel Haswell

Apple announces Macbook Air refresh with Intel Haswell (via The Inquirer)

GADGET DESIGNER Apple announced a refresh of its Macbook Air line of laptops at WWDC on Monday. Apple’s new Macbook Air devices will be available in 11.6in and 13.3in models and will come with Intel Haswell processors that the chipmaker unveiled at Computex last week. Apple promised that these chips…


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‘Project Runway’ winner Michelle Lesniak stays firmly planted in Portland (video)

'Project Runway' winner Michelle Lesniak stays firmly planted in Portland (video) (via OregonLive.com)

View full sizeFaith Cathcart/The Oregonian Millions of TV viewers watched Portland native Michelle Lesniak Franklin win Season 11 of “Project Runway” in April. Her collection, created for and shown at New York’s Fashion Week, won praise from the show’s big-name judges, including star designers Zac…


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DIEGO VALDEZ: True Renaissance Artist

Diego Valdez is truly a multi-talented artist.  If you know his drawings, you know there is something haunting about them.  In every piece, the eyes are drawn in such a way that you feel the subject could actually come to life right in front of you.  I have been truly honored to be on the receiving end of many tweets with new work from Diego and extremely privileged to have had the chance to interview him for this article.

During the process of our interview, I learned so much about a man that I mostly saw as an graphic artist.  The creative talent runs so deeply that one outlet is not enough for Diego to express himself.  He has as many facets as his palet has colors, and has been honored in every field he has blessed with his participation.

If you are not familiar with his work, you will be pleasantly surprised at what you find.  If you are familiar with his work, you know how lucky we are to be a part of his sharing circle.

Diego’s work has been chosen to appear in Times Square in NYC this summer as part of the Artists Wanted exhibit and that is no small achievement.  If you are in the area, I suggest you stop by and be amazed.

 Q: Is there anything you can’t do? Model, Actor, Author, Painter, Graphic Artist, Designer, Poet… Did I miss any? Which is your favorite?

A: I am screenwriter too, its actually one of the things I can do better. I got a degree in creating scenario grammatical, character description and storyline for TV and film.

Yes, there are lots of things I can’t do. My mind, it’s always in other world. For example I can’t find the focus when I am driving a car.  By far I am the worst driver ever ;)

Q:  I have been very lucky to see so much of your artwork.  Where does your inspiration come from? How do make your work so unique? Each piece has a haunting quality, like it could come to life. 

A: I am very lucky to find people like you.  Really I am so thankful about it .

My art, it’s a message – an inviting message with the goal to inspire others. To get everything, and believe In the power of the passion, the dedication and the hard work – never give up. My first inspiration to draw is the goal to make a drawing able to talk or tell an story just with the glance.  I work hard on the eyes of my drawings. It’s the point of connection with the soul *The Eyes*. I have created my own technique.

I do not work over pictures I develop Original drawings. My drawings come from my imagination. I am colorblind, in fact I don’t know all the colors. I have problems finding the difference between yellow and green and maybe that’s where the cool colors  in the background and in my

Madonna

artwork come from.

I am an animal lover, and for example, I have finished more than 17 eagle drawings this year just with the intention to inspire everybody to believe and fly – the message, it’s more powerful than the drawing ;)

Q: Tell me a little about Bella B n’ the 17 nights.  How did you get involved in telling stories for kids?

A: Bella B, well, it’s in fact a tale dedicated to my daughter Isabella and that is why I am writing for kids now – because of My 2 year old baby girl, Isabella Valdez.

And to find connection with the human being its necessary to touch the little inner kid inside all of us. We are all still kids and that’s why I really love to write, to draw and to create for kids !!! Because of the kids we are.

Q: What advice would you give to someone who was trying to break into any of the fields you have been successful in?  Are there any secrets?

A: The secret is to believe, Respect everybody as a human being, follow your feelings, and an artist can’t stop to develop and create things every single day – don’t think about money. Don’t think about fame. These things are the consequence of passion and love for what you do in life.

Q: You are obviously very accomplished in the arts.  Were you always interested in the artistic side of life?

A: Yes because my father was a general of the army but at the same time a writer, painter, and sculptor. I have been around the arts all my life ;)

Q: What is a typical day at home with you like?

A: It’s pretty normal. Every day I develop part of a drawing and I write some idea – or part of a project. I spend 3 hours per day in my art, every single day. I go to the gym 2 hours and 30 minutes per day, every day. I manage my networking and promote my art and projects 1 hour and 30 minutes per day.

I have discipline – that is the secret !!!

And the rest of my time I am dedicated to my family. That means 6 hours in my things, and 6 hours with my family.

Q: What are you currently working on?

A:  I am working on a very interesting, huge project but I can’t disclose anything yet. And in my art studio I am working on an interactive book of fashion. Poetry beside pictures of models, araw concept of art – a project where I am writer and model one more time.

Q: Tell me about Artists Wanted. THAT must be such an honor for you.

A: It’s a huge honor to have the chance to see my art showcased in Times Square I am really thankful with all the support of my friends and lots of people I am really touched about it .

Q: Do you have a personal favorite piece among your own work?

A: Always the drawing I am going to do tomorrow will be better than the last drawing I did – my favorite drawing

It’s going to be my next drawing ;)

Q: Who are some of your inspirations? Artists/actors/models you look up to? 

A:

Artists: I love Rembrandt

actors: Heath Ledger

Directors: Woody Allen
Actress: Kate Blanchett
Designers: Stefano Gabanna and Tom Ford
Models: Kate Moss

Photographers: Mario Testino, Sante D’ Orazio, David Lachapelle, and I love what Raphael is doing right now

Makeup artists: Mario Dedivanovic

3D animators: I have to do a mention my mentor and friend Mike Herzog. I love his talent.

Music:  its true I love AURADRONE’s music and it’s not because it’s my friend – its because of Jon Mack – AURADRONE is a powerful artist, I love the electronic sounds of AURADRONE’s music and the message of freedom of her work.

Finally I have to mention a person I really Admire, Jack Dorsey, founder of Twitter. He created a huge change in the communication of this world.
Twitter is the most powerful social media ever, I love Twitter !!!!

Q: Who are some people you would like to work with?

A: I think Christopher Nolan is by far a visionary in the film industry. Would be great work with him.

Q: What’s up next for Diego Valdez?

A: I have lot of surprises and projects

So close, the book I mentioned before and beside it a powerful project where I have the chance to be a writer but I can’t disclose yet !!!